New dates for BEAUTY, TOP HAIR, ProWein, wire and Tube

Industry representatives upport the rescheduling

Düsseldorf Lord Mayor Dr. Stephan Keller: “We expect a significantly improved overall situation for trade shows in early summer.”


   In consultation with the partners and associations involved, Messe Düsseldorf is postponing  the next five international trade fairs at the Düsseldorf (Germany) location. BEAUTY, TOP HAIR, ProWein, wire and Tube, which were originally scheduled from March to May 2022, will now each take place at a later date in early summer. The respective industries welcome the new dates and, together with Messe Düsseldorf, are counting on a much more positive overall situation.


   The  current high incidence of infection and the rapidly spreading Omicron variant also impact the dates of the upcoing leading trade fairs at the Düsseldorf fairgrounds. The first Düsseldorf trade fairs to be held this year will be BEAUTY from May 6 - 8 and TOP HAIR from May 7 - 8 (original dates: March 4 - 6 and March 5 - 6), followed by ProWein from May 15  - 17 (original dates: March 27 - 29).


   These adjustments in the Düsseldorf trade fair schedule also result in the rescheduling of wire and Tube (original dates: May 9-13), which will now take place from June 20 - 24. The mechanical engineering companies involved in the international No. 1 trade fairs for the wire, cable and tube industries require particularly long lead times. This postponement gives them planning security. They will also benefit from the synergy effects and complementary ranges of METAV, the leading trade fair for metalworking technologies, which has already been postponed to June 21 – 24 by the German Machine Tool Builders Association (VDW).


   Dr. Stephan Keller, Lord Mayor of Düsseldorf and Chairman of the Supervisory Board of Messe Düsseldorf, welcomes this decision: “All parties – participating companies and business at the location – are interested in Düsseldorf’s leading trade fairs being as safe and successful as possible. The currently intensified pandemic situation does not allow for sufficient planning security. Therefore, postponing the trade fairs to early summer makes the most sense for all parties involved. Based on the experience of the past two pandemic years and the assessment of virologists, we then expect a significantly improved situation, in which the trade shows can have a much greater positive impact.”


   Wolfram N. Diener, CEO of Messe Düsseldorf, emphasized the industry's support for the new date: “The tenor of our exhibitors is: We want and need leading Düsseldorf trade fairs - and at a time that promises the greatest prospects of success. Together with the partners and associations involved, we see early summer as the ideal time for this. Not only do we expect a weakened infection level at that time, but also more people to be able to enter the country and participate. This means that exhibiting companies as well as visitors can do business in an environment significantly less affected by Covid-19.”


   Earlier, Messe Düsseldorf also postponed EuroCIS, The Leading Trade Fair for Retail Technology, from February to May 31 - June 2, 2022.  boot, the world’s largest water sports trade fair scheduled for January 22 – 30, 2022 had to be cancelled since the state of North Rhine-Westphalia prohibited public trade fairs in January. 


  For further information on visiting or exhibiting at any of the Messe Düsseldorf trade fairs, contact Messe Düsseldorf North America; Telephone: (312) 781-5180; E-mail: info@mdna.com; Visit www.mdna.com; Follow us on twitter at http://twitter.com/mdnachicago



Messe Düsseldorf Group

Messe Düsseldorf is among the most successful trade fair companies worldwide. It hosts around 40 trade fairs including 20 leading international trade fairs at its 613,000 square meter exhibition center. In the 18 halls the international market leaders and top decision-makers of various sectors get together every year in order to present and discover innovations, to exchange and network. The sectors of expertise of Messe Düsseldorf include: “Machinery, Plants and Equipment” (including drupa, K, interpack, glasstec, wire and Tube); “Retail, Trades and Services” (EuroShop, EuroCIS, ProWein); “Health and Medical Technology” (MEDICA, COMPAMED, REHACARE); “Lifestyle and Beauty” (BEAUTY, TOP HAIR) as well as “Leisure” (boot, CARAVAN SALON). Additionally, numerous conventions, corporate events, conferences and meetings are organized by its subsidiary Düsseldorf Congress. Abroad, Messe Düsseldorf organizes 75 events and participations. The global network of the group of companies consist of 77 foreign representatives for 141 countries – including 7 international subsidiaries.









January 2022


Press Contact:

Anne Meerboth-Maltz
Tel. (312)781-5185
Fax (312) 781-5188
E-mail: ameerboth@mdna.com

Messe Düsseldorf North America
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Suite 2920
Chicago, IL 60601

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